Carter Media Group is a full-service Public Relations Firm that specializes in brand management, crisis management, marketing and social media exclusively to market lawyers. We focus on the power of the lawyer's story to connect clients with their firm to drive growth. Your brand is a promise to your clients. Our goal is to help you deliver on that promise consistently. We assist our clients in establishing relationships with the media. In an age where Social Media is one of the most influential modes of communication, we teach our clients how to build a robust brand across multiple Social Media platforms.
Carter Media Group provides a platform for attorneys who want to increase their brand through media appearances through prepared press releases, media packages, and our extensive network to secure TV appearances for clients. CMG also provides media coaching to ensure TV appearances are optimized. A coaching session will last 2-hours and equips you with expert training for you and/or your partners to adequately prepare you for any media situation.
Carter Media Group helps lawyers engage with their clients online and through social media. Law firms do not have to advertise or "sell" all the time. Instead, social media (like its name implies) is a way to be social and network through an online platform. CMG helps businesses lose the stiff, salesman-like attitude and develop content that is casual, comfortable and tells a story about who the firm is and what they offer. To develop the firm's story, Carter Media Group interviews past and current clients to hear in their words what they value and what they experienced when dealing with the business. Then we use this information to create social media content, draft content for the company's website, and prepare blog articles. To track success, we offer reporting, data tracking, and analytics.
Any business can be the subject of a media storm, but specific industries are more likely to face a media issue at some point (e.g., law firms). CMG provides coaching and policies to ensure that everyone in the organization knows what should do in the event of a media crisis. Think of this as an insurance policy against future attacks.
Dontaye is an attentive and creative public relations expert. He focuses on connecting you with results whether it is brand awareness or conversion to leads.Karen Creed, M.D. Partner, Women's Health Associates
We break down the three ways to build credibility and trust among your audience.
It started off as a challenge to get to know professionals on a personal but not evasive level but we walked away with a potential partnership.
Dontaye Carter is a dynamic and successful public relations expert. Before graduating from the Florida A&M University also known as FAMU, he already worked in the news industry for two and a half years. Dontaye began his career as a video editor before he was promoted to a Producer and finally earned the title as the Executive Producer of "The Good Morning Show." After completing his degree at FAMU, Dontaye began his reporting career. He worked in Tallahassee, Florida (WCTV), Tulsa, Oklahoma (FOX23), and Atlanta, Georgia (CBS46 & 11Alive) as an anchor and reporter for a decade. He later joined the Fulton County District Attorney's Office as the youngest Director of Public Affairs. When it comes to the PR field, Dontaye is battle-tested in managing crises and his experience in the news industry helps him to create PR strategies that lead to success. It is that experience that he uses to help companies protect their profits by protecting their image. Dontaye is confident that he has the skills he needs - brand and crisis management, and the vision to help your company maintain positive exposure - even in the face of adversity.